Do you watch sports? Even if you don't, I think you'll know what I'm talking about here. You know how, during every sports game broadcast on TV, when a player makes an error, or a coach calls a play t...

In the high performance and achievement space we’re taught (surprisingly often🤨) to ignore how we feel, and focus only on what we do.

👉 Discipline, they say, is doing the thing regardless of how you ...

Remember Cool Runnings, the 90s movie about the Jamaican Olympic bobsled team? The coach tells one of the team members, about their pursuit of a gold medal, “If you’re not enough without it, you’ll ne...

HEY, I'M ALI!

I'm a certified transformational coach. My unique calling is helping you show up for yours. I’m so happy you’re here and we’re connecting! 

Since you're poking around the site of a tra...

I used to get real sick of hearing, in books, blogs, podcasts, or programs, that I needed to be willing to “do the work." I’d think: I don’t know what facking work you're talking about, because I’m wo...

Either / or. One, or the other. The message is clear. You can’t have it all, so don’t want it, don’t expect it, don’t even think it.

"Why can’t you just be grateful for, and satisfied with, what y

...

One of the things I hear from my clients + community over and over again is that they’re not sure how to take their dream and break it down into actionable, bitesize steps. 

It usually plays out some...

TAKE MASSIVE ACTION! That’s the battle cry of the Hustlers. It’s the subject of approx 2,346,923,947 books. Just 10X your efforts, right? Hustle and grind, and live and die by caffeine. If you work ha...

You know the Roger Bannister story, right? It was believed that it was impossible to run a mile in less than 4 minutes. For years many tried, and all failed. Until 1954, when Bannister broke the 4-min...

It’s better to do it imperfectly than not at all.

You can work with messy. You can improve the first draft. You can shift over time; As you know better, you can begin to do better.

You learn a lot f...

At this point in the collective evolution, visualization is pretty widely accepted as a powerful tool to help you reach your goals. It was brought further into mainstream acceptance by top level athle...

Is your “hard work” getting in your way? 

There’s a difference between CREATING and ATTRACTING. Both are important, and not understanding the difference could be slowing you doooooowwwwwnnnnnnn. (Tru...